Today, recording artist and entertainment icon, Snoop Dogg, released his first single “Peaches N Cream” from his upcoming album BUSH. Produced by Pharrell Williams and featuring Charlie Wilson, Snoop gives fans an instantly danceable, grooving, feel good track. Premiering on iHeartRadio, “Peaches N Cream” will sweeten the airwaves with plays every hour on the hour from 9:00 am to 11:59 pm on all urban, rhythm, and urban ac stations on iHeartRadio.
Also accompanying the single is the eye-popping lyric video, directed by Wolf & Crow, available for viewing now. A cut above the average lyric video, fans are treated to an animated romp through colorful smoke plumes and neon clouds, Egyptian pyramids, colored sand deserts and topiaries galore.
Snoop Dogg’s much-anticipated new album, BUSH, will be available via Columbia Records on May 12th and is his first album for the label. BUSH, is available for pre-order now and fans who pre-order the album get “Peaches N Cream” instantly. The album is entirely produced by Grammy Award-winner Pharrell Williams, and is a creative partnership between Doggy Style Records, i am OTHER and Columbia Records.